“No worthy problem is ever solved within the plane of its original conception.” Einstein
Connection.
It’s at the heart of influence, advocacy and communication. My career has bridged a variety creative agencies, non-profits and international development organizations. The driving curiosity is always people—how to connect, motivate and move them.
-
Leadership requires understanding the contexts and audiences, having a vision for engaging those contexts and audiences, building a strategy that can support that vision, and cultivating the curiosity to sustain that vision
-
Communications efforts are only as strong as the teams that build and enact them. It requires talent, skill, collaboration, curiosity, innovation and trust. I build global teams that work in this way.
-
Whether it’s developing thought-leadership channels, key messaging or new editorial products it is never one size fits all. It is: Get the plan right and adapt accordingly.
-
Content strategies, social & marketing strategies, CMS management—I’ve done it all. I understand the ways these systems work to support communication & marketing strategies.
-
A writer at heart and by training, I figure out how to tell the story in the right way to the right audience so it can be heard, so change happens.
A Year with UNICEF
Communications Leadership: Communications Strategy
Brand Strategy: Positioning
Communications Leadership: Crisis Communications Plan
Team Development: Global Strategy
Editorial & Digital Strategy: Newsletters
Innovative Storytelling: Video content
Editorial & Digital Strategy: Webinar Series
Innovative Storytelling: Organizational Narratives
Innovative Storytelling: Podcast
Media & Press
Social Listening, Research & Reporting
Content Strategy: websites
Content Strategy: annual reports
Social campaign: financial brand
@startwithroux & @hemandhawin: social content
Social Playbooks
Stories for the One Time in Nola campaign
Entrepreneurial Work: Hem + Haw
Monthly social: travel & tourism